A chatbot is an automated multifunctional assistant that can receive and send triggered messages. With SendPulse, your bot can save data as variables, allowing you to personalize your communication with customers in the future.

Follow this step-by-step guide to create your first Telegram chatbot or connect an existing one to SendPulse.

If you have already created a Telegram chatbot, you can go straight to the third section of this article.

Why do you need a Telegram chatbot?

Chatbots are commonly used to automate customer service. They can quickly and efficiently answer customer questions, handle inquiries 24/7, and automatically collect customer feedback after a purchase. To do this, you need to create a bot scenario with commands your subscribers will use to solve their issues.

Bots can send instant notifications and campaigns about new promotions, events, or important business updates, which helps keep customers in the know and increase brand awareness.

How to create a new telegram chatbot

Go to Telegram app, log in to your account, or create a new one.

Type in @BotFather in the search field, and go to this bot.

Official Telegram chatbots have a blue checkmark next to their name.

Click Start to activate the BotFather chatbot.

You will receive a list of commands you can use to manage bots.

Select or type in the /newbot command, and send it.

Choose a name for your bot — your subscribers will see it during your conversations. You also need to pick a username for your bot so that users can find it using search. Your bot username must be unique and end with the word bot.

Once you choose a name for your chatbot, it will be created. You will receive a message with a link to your bot (t.me/<bot_username>), recommendations on how to set up a profile picture, description, and a list of commands you can use to manage your new bot.

To connect your bot to SendPulse, you need a token. Copy your token value — you can find more information on how to connect your bot to SendPulse.